The Eastern New Mexico News - Serving Clovis, Portales and the Surrounding Communities

MainStreet part of 'cash mob' event


Last updated 10/31/2020 at 2:41pm

CLOVIS — Clovis MainStreet was one of six organizations taking part in virtual “cash mob” promotions, according to a New Mexico Economic Development Department release.

The “cash mob” events are virtual events on Facebook Live where participants bid on items, arrange payment and socialize over a two-hour period. The events promote local businesses, the release said, while allowing shoppers to buy local goods from home.

The Clovis district was credited for holding three such events entitled “Save Our Stores” during the summer.

“Thanks to Raton ‘Cash Mob’ and Raton MainStreet’s expertise and years of experience,” Executive Director Lisa Pellegrino-Spear said, “we have been able to learn from their community successes and bring that to our community. We are excited to continue to build on new and creative ways to support our local small businesses.”

Other districts taking part included Raton MainStreet, MainStreet de Las Vegas, Tucumcari MainStreet, Silver City MainStreet and the Northwest New Mexico Arts Council.


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