Serving Clovis, Portales and the Surrounding Communities

May 10, 1932

Tom Carlyle, a fourth-grade student at Eugene Field school, submitted the winning slogan in a school safety contest: “Be careful, not dareful.” His cash prize was $2.50. … A Lucky Strike cigarette advertisement asked “Do you inhale?” … High school graduation was scheduled for 88 Clovis High seniors. The ceremony took place at the armory.